The cinematic prowess of music-video director Slash is one of a kind. The symbolic smoke-exhalation at the beginning of the video transports us into the thought-process of Davido. It is a well captured stream-of-consciousness technique: we are made to see and hear what the Davido is thinking through three stages.
Morning: we see Davido’s crew chilling at their hideout after a previous day’s activities. Then Davido steals away from his crew through the backdoor but was ambushed by a bunch of paparazzi. ‘Don’t press me button,’ he warns. It’s a daring track that warns player-haters not to get him started. The hood-feel of the video as depicted by power-bike riding stunts, a convoy of gold-plated jeeps and other pimped-out rides portray suburban success as well as being ghetto-fabulous.
Day: of course its a bold track with knock-out drum kicks. Shout out to Shizzy – he done did it again! We have a lot of b-boying, street-swaggering and chest-beating lyrics. It could easily be argued that Davido is king-kong-ing on the track. The patois intonation gives the track that dancehall appeal. And the green-white-green flying reminds we are in October.
Night: The metaphoric flow of the third verse compliments the bumpy baseline: ‘Man don’t care if you no speak English/…I love my thing like satellite dish/ I love it when you wind it, like this.’ The vixens dressed as if to a Caribbean festival, the circus fire-jiggling con-artists, traditional dancers against the backdrop of a graffiti gives the video a pictorial Mardi Gras. The violin fused with Afro-pop beats is a killer – its bother modern and traditional (Nigerianized) appeal would always summon shoes to the floor.
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